Webcasting and live streaming continues to grow in 2017 and has found a home in every aspect of our busy lives, from the private work webcast watched on the train to the shared experience with friends on Facebook we continue to share, interact and watch live video from around the globe.
Each of these live webcast statistics tell a story but bound together really do suggest an industry on the up with seemingly plenty more to come.
1 Streaming accounts for 65% of internet traffic and is expected to jump to 82% by 2020
2 More than 1 in 5 Facebook videos is now live and watched 3x longer than pre-recorded uploads
3 80 percent of surfers would rather watch a live video than read a blog
4 360° live video is set to grow in 2018, Facebook reports over 20,000 360 videos are uploaded daily
5 67% of viewers said quality is most important factor when watching a livestream
6 Event streaming is no longer a cool new way to interact with audiences—it’s an expectation.
7 45% of audiences would pay to watch a live webcast of a favourite team, speaker or performer
8 Top 3 video platforms rated by audience satisfaction 45% Livestream, 66% Facebook, 70% YouTube
9 For 56% breaking news is the type of live video content they watch most often. Conferences and concerts are tied in second place with 43%.
10 Live content on Facebook receives 10 times more comments than regular videos.
UK based WaveFX is one company that has embraced live event filming and streaming for nearly 10 years and is at the fore front of offering client a cost effective streaming solution whilst embracing new technology such as VR and 360°
If you’d like to discuss your next event or webcasting idea please do get in touch, call Jamie 01223 505600 or email webcast@wavefx.co.uk
Please do comment on our live streaming 2017 review, we really do appreciate the feedback
Sources for our live streaming 2017 review: LiveStream, Forbes and Business insider
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